Q. articles on market expansion strategies

this is for my international marketing class

Answer

You can search for articles that discuss market expansion strategies in the database ProQuest Central. To start, launch the Online Library. Choose FIND NOW under Find Articles. From this alphabetical list, find ProQuest Central. You may want to use the Advanced Search for the most options. You can limit to Full Text documents and Peer Reviewed (if needed). I found a number of articles that look useful by using this keyword search:

"market expansion" strateg*

The quotation marks around the first two words make the system search for that specific phrase.  The star at the end of the third word is a wildcard so that results will include related words strategic, strategy, etc.

  • Last Updated Jul 26, 2017
  • Views 23
  • Answered By Carl Ralston

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